Product Marketing Manager

Recruiter
Fuji Film
Location
Valhalla
Salary
Competitive
Posted
Oct 06, 2016
Closes
Oct 19, 2016
Role
Marketing
Industry
Legal
Employer Type
Direct Employer
Employment Type
Permanent
Hours
Full Time
FUJIFILM North America Corporation is a marketing subsidiary of FUJIFILM Corporation in Tokyo, Japan that provides equipment, consumables and technical support to the graphic arts industry; digital photo processing equipment, technical support and fulfillment services for commercial and consumer customers; consumer digital cameras, and motion picture films. The company is comprised of five operating divisions: Photo Imaging Products; Graphic Systems Products; Electronic Imaging Products; Motion Picture Film Products; and Optical Devices

FUJIFILM North America Corporation is currently looking to hire a Product Marketing Manager. This position will be responsible for developing, implementing and executing strategic marketing plans for all on-site solutions in order to attract potential customers and retain existing customers.

Essential Duties and Responsibilities:

* Creating and implementing plans to increase market share

* Commissioning or conducting market research

* Overseeing market data analysis and evaluation

* Developing pricing and budgeting strategies

* Collaborate with cross-functional teams - from creative, IT and production to product marketing and legal - to produce effective promotional materials; including web and social campaigns, direct mail, cross merchandising, and industry influencers

* Coordinating with and managing agency partners

* Creating marketing presentations for stakeholders

* Obtaining necessary consent and providing final approval on all marketing collateral, products and promotions

* Developing schedules and maintaining deadlines

* Create functional product solutions, prioritize features/content, build consensus, facilitate communication, and coordinate product schedules with a variety of internal teams including: development, content, sales, marketing, customer support, executives, and others

* Facilitate technical, operational and business requirements definition for all related product solution initiatives

* Collect new features and enhancements from customers and prospects and feed these into the software road-mapping process

* Collaborate with product team to identify technical dependencies and closely align business needs with infrastructure capabilities

* Collect and prioritization of business and/or market requirements from prospects, customers of earlier versions of the product, technology visionaries, market experts, products / solutions from competing vendors, etc.

* Participate in the architecture, design, and review of system platforms

* Work with sales support and marketing communication staff to plan and implement marketing support for all products and programs

* Analyze feedback and industry trends from customers, prospects, competitors and analysts

* Product launch - plan the launch of new products and releases and manage the cross-functional implementation of the plan

Job Requirements

* BS/BA in technical field or business (MBA preferred)

* Five (5) to seven (7) years of experience working in the product marketing discipline

* Aptitude for technology and ability to connect technical concepts with customer value

* Ability of building and managing product roadmaps

* Strong analytical and strategic planning skills are a must. Ability to see the big picture and develop long term vision balanced with the ability to drive the organization to execute flawlessly within realistic budgets

* Project management skills, and a history of strong working relationships w

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