Digital Marketing Manager

IntegraMed America, Inc.
Oct 06, 2016
Oct 19, 2016
Employer Type
Direct Employer
Employment Type
Full Time
For 1 in 8 couples, the dream of having a child is often challenged by infertility. It's not something we like to talk about but chances are, someone close to you is struggling with this very issue. At IntegraMed Fertility, we believe that every woman, every couple, deserves compassionate care during the fertility treatment process. Bringing together the latest science and best-in-class service, we are doing everything we can to help them achieve their goals. IntegraMed Fertility owns, invests in and/or provides services to the largest network of fertility clinics in North America. Nearly 1 in 4 fertility treatments takes place at one of our practices. We are looking for a bright, passionate, creative marketing manager who can help us communicate and create experiences with compassionate care.

We are currently looking for a Digital Marketing Manager to be based out of our Purchase, NY office.

The Digital Marketing Manager will support efforts in driving growth through lead generation and nurture programs through search, email, social, as well as other various digital marketing efforts. As part of the digital team, you will also collaborate with the content team to execute strategic messaging and campaigns focused on attracting quality leads and engaging existing customers across the digital channel.


?? Assist in ongoing efforts to improve digital lead quality and existing customer experience, working with internal teams and leveraging external vendors and platforms

?? Work with cross-functional teams including tech, creative/content, and analytics to support digital campaigns (including email, social, and reputation management) from creation through to completion and measurement.

?? Provide excellent customer-service to internal marketing agency "clients," including prompt, professional communication, attention to detail, and assistance with project/time management.

?? Support end users on issues related to processes, functionality, data integrity, and reporting


?? Bachelor's degree in related field

?? 5 years overall experience, with at least 2 years digital marketing experience

?? Strong project management skills

?? Deadline and detail oriented

?? Excellent written and verbal communication skills

?? Skills and familiarity with SEO,, Google AdWords, Photoshop, Wordpress and CMS systems, Google Analytics and Marketo. Some HTML a plus.

?? Past experience in executing email and social media marketing campaigns (including Facebook)

?? Strong initiative, ownership, and accountability